WhatsApp Messages Delivery Rate

When you a send campaign on WhatsApp API and after exporting the report, you may note that not all of your messages were delivered. the first question that will cross your mind is: why my WhatsApp messages delivery Rate is not 100%?

Well, the delivery rate of the messages may not reach 100% in WhatsApp Business API for many reasons, and we will highlight some of them in this article. as well as our team may help you with explaining other reasons and ways to improve your message rate.

There could be a variety of reasons why delivery rates are not 100%. Some common scenarios include users having intermittent network access or being inactive for an extended period of time.

Compared to other communication methods, WhatsApp has a relatively high delivery rate for messages sent. But there are a number of reasons why a message might not get through. You may find out the precise status of a message by keeping an eye on your callbacks. This contrasts with SMS messaging, where you cannot access the message’s final delivery status, and resending it could have different results.

Messages may not be delivered if a user’s phone is out of commission, has a dead battery, or is missing and being replaced. and turned off their SIM card It’s possible that problems exist in the business client’s capacity to connect to the network

What happens If and when a user reconnects to the network?

Also feasible is the absence of callbacks (Webhooks). These circumstances can be kept an eye on using the health node. In order to receive notifications when a message enters the WhatsApp server cloud, you can enable server receipt callbacks.

All messages sent to a user will be delivered if and when they reconnect to the network. They won’t like getting multiple messages with the same message’s contents. They are more likely to report your number or block you. Your chances of being banned increase.

Sending the same message to the same person will be useless if you sent a message and then received a message ID from the API. This is because you took all reasonable steps to convey your message. instead, it increases the likelihood that you’ll be blocked.

Please open a support ticket with our team at Direct Support or Facebook if you consistently receive low delivery rates. Note: Please refrain from utilizing the WhatsApp Business API to send the same message to the same recipient again.